Boost Your Fundraising With Social Media

As of summer 2022, over 70% of the UK population are signed up to one or more Social Media platforms and spend an average of 39 minutes on them each day. Using Social Media should be a huge part of your fundraising campaigns, drive for cashless donations and also growing your audience.

Supporters will engage if they are able to see the work behind the charity and how donations are going towards this. Social media is incredibly important when ‘getting the word out’ and sharing ‘visual stories’ which a lot of the time, generate more donations and reach a much wider audience. For example, animal charities posting videos on Instagram, Facebook, TikTok and Twitter from the moment they find an animal and their journey nursing them back to health.

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